Target Audience
Eka’s target audience:
  1. 1.
    Real Estate In Metaverse: Eka will also allow users to practically rent out lands or buildings in any metaverse to conduct varies functions such as Events, Conferences, Art Shows, Music Concerts, etc. This will allow NFT holders (land lords in metaverse) to rent out their spaces and generate passive income and bring more adoption towards the metaverse space.
  2. 2.
    Gamers: Gamers can try games before buying NFTs of the game.
  3. 3.
    Game developers: Game developers can allow gamers to play game for marginal cost by renting game asset NFTs thus increasing reach of the game.
  4. 4.
    Non Coiners: New artists who want to get into this space with less knowledge about crypto, can use Eka Network to seamlessly mint their own NFT, promote, and sell, all while getting rewarded in EKA tokens for activity.
  5. 5.
    NFT Traders: Traders usually have a fomo of projects, Eka Network will specifically be a place where new NFTs and NFT projects are posted with open communities, hence easy to find at one place.
  6. 6.
    Celebrities: Celebs with high influence can have their own NFT profile pictures and make verified NFT posts on the platform.
  7. 7.
    NFT collectors : Collectors can explore wide diverse range of NFTs available on the platform posted by NFT traders and creating communities
  8. 8.
    Crypto enthusiasts: The ecosystem of NFT space is much less than that of Crypto traders, Crypto enthusiasts would find it easy to shift and explore the NFT space using eka.network
  9. 9.
    NFT Projects & Play2Earn Games: Eka Network will give the opportunity to relatively newer Play2Earn games or NFT Projects to get their community verified. The communities will have a feed, voice chat, text chat for engagement, announcements section for important information shared by the devs, and holders section. In the holders section, users can see the top ranked holders with badges. Eka will verify the user’s wallet, hence these will be all verified holders. This will give the developers of the project a great opportunity to engage with their users/holders. As the communities are open on Eka Network, the more active the community is the more likely it is to get explored organically by other users on the platform.
  10. 10.
    Holders of NFT Collections: Majority holders of every NFT collection want to have a space where they can talk freely with other holders, flaunt their NFTs, badges, etc. Eka gives them exactly that, and on top of that a feature to have voice chat sessions with the developers or other community members as well. The holders who don’t want to sell their NFTs yet but have an urgent capital requirement can also borrow funds from other community members, keeping their NFT as a collateral to meet their short term needs.
  11. 11.
    Influencers: There are many Crypto-NFT influencers on Twitter, Eka will host various spaces for them. They can launch their influencer tokens or subscription NFTs on our platform. If they are able to bring their fan base to Eka, they will get rewarded as per our referral program.
  12. 12.
    Serious audience: Eka.network will be an NFT social media platform, hence individuals whose Career is associated with NFT would find the platform more attractive as the user will be able to find, create, buy/sell, flex & share their NFTs.
  13. 13.
    Learners: Learning from community and media is one of the best ways, people who want to get into the NFT ecosystem can get on Eka, to contribute and learn.
  14. 14.
    Budding Artists: Some artists might be talented but have low initial capital to mint or deploy their NFT, and less or no technical knowledge. Eka will enable them to mint NFTs easily on the most popular blockchain for NFTs, Ethereum, and will give them 25% cashback of gas spent on their minted NFT. On top of that, when their sale order is executed on the Eka Marketplace, they will get another 25% cashback on the gas which was spent to mint the particular NFT. This will reduce the artist’s cost of Deploying the NFTs by half. (cashbacks might be subject to last until we’ve allocated amount filled up)
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